Runner Analyst: By Carolina

This is the final submission of my magazine. After reviewing corrections from my classmates after 3rd quarter reviews, I made a few changes for my final submission. One of the main things I needed to fix was crop the blue outline off of my title and cover page from the template. After doing this, I changed font sizes and colors on the title page to look more eye pleasing and easier to read. This is my final submission:

This is the link to my Creative Critical Reflection Prezi: CCR Prezi

I integrated technologies into this project in a variety of ways. When creating my magazine, I used software, hardware, and online information to help research and format my magazine. I used the program In Design to create my magazine, which includes my title page, table of contents, and my two page article. This program helped me to create my magazine with advanced software that helped it look professional. I was able to insert photos that I had taken at scheduled photo shoots to put into my magazine as background pictures, or pictures featured in my article. In Design also helps me to format my article, including a title and featured pictures within it.  I also used a program called Microsoft Publisher. I used this program to make up the flat plan for my magazine, which plans out what each page in my article will contain.  My camera, and Nikon D 3200, was used to take pictures that I used throughout my magazine. Aside from these programs and equipment,  I also used an abundance of on

My production skills developed majorly throughout this project. One of the things that I developed throughout the course of creating this magazine was my skills using editing programs. In Design is a program I used regularly to create my title page, table of contents, and my two page article. In Design was useful because it allowed me to insert pictures that I could use in the background of articles or feature in  articles. I used In Design on my title page and table of contents to create professional looking magazine titles and labels, such as headings, sub headings, side notes, and page articles in numbers. My production skills developed in writing as well. Writing and revising my article multiple times helped to create a professional sounding interview that also developed my writing skills. Finally, my production skills developed majorly in online research. A large part of my project was looking up magazines similar to mine and seeing how they format their magazines, the distributio

How does your product engage with audiences and how would it be distributed as a real media text? In order to engage audiences, my magazine would use social networking sites such as Facebook, Twitter, and Instagram, which have had increasing popularity among teenagers and millennials. A large majority or my target audience would be engaged with social media sites that could use advertising to promote my product. The social media platform Twitter is used by teenagers across the world, and is used by many companies and producers to advertise and promote products. The trending page feature of Twitter is used to show what is raging among social networking, and could promote my product. Hashtags, favorites, and re-tweets are used to spread trends. Creating a Twitter account to promote my product is an ideal way to engage audiences.

How does your product use or challenge conventions and how does it represent social groups or issues? My magazine challenges conventions in a variety of ways. To begin with, my magazine represents high school level track and cross-country, different from most sports magazines. Many sports magazines that I studied, such as Sports lllustrated, cover a large range of professional sports. My magazine focuses strictly on running, and is based on a high school level to attract readers of that social group. Not only does my magazine challenge conventions in the idea of its content, but also in design. My cover page image features the subject of my main article, but shows a picture of him from the back. Most magazine covers, as observed in magazines such as Sports Illustrated or ESPN Magazine feature modeled pictures of an athlete or team from the front. The cover picture of my magazine's title page demonstrates the emphasis on the runner winning the race and shows the challenge of conve

After making multiple edits to my title page, table of contents, and written article, I finished my magazine for 3rd quarter submission. A lot of the editing I was doing to my magazine made it easier to read and more eye catching. This is the result:

ESPN the Magazine is a sports magazine that covers major professional sports.  The main sports covered include  Major League Baseball ,  National Basketball Association ,  National Football League ,  National Hockey League ,  college basketball , and  college football . The magazine typically takes a more lighthearted and humorous approach to sporting news compared with competitors such as  Sports Illustrated  and, previously, the  Sporting News . The traditional distribution model for this magazine was through subscriptions. In 2015, the subscriptions of ESPN Magazine mad for 99.7% of its distribution. Because this method proved so useful for this sports magazine, I would use it for my distribution as well. ESPN publishes 24 times a year and is mostly mailed to a subscriber base of over 1.6 million people, with some sales racks as well. The sales racks may provide some income for people who prefer to receive the magazine whenever they please, rather than getting it twice a month. The

The Sports Illustrated website displays a variety of categories and utilities. The website lists nearly all leagues of sports and events. At the top it also offers videos, photos, podcasts, vaults, shopping, purchasing tickets, and a place to subscribe to the printed addition of Sports Illustrated. To the left of the website, there is more information about subscriptions, advertising with the magazine, and contact information. The website has access to some features not included in the magazine, such as videos. These videos include interviews and sports clips. However, there are features in the printed edition of the magazine that are not included on the website. Certain written features are placed in the magazine that do not appear on the website. Paying for a subscription gives readers more access to information from Sports Illustrated than the website. The website also includes advertisements like the printed addition. With my own magazine, I could do a similar marketing ideas. I co

Magazines have a variety of ways that they distribute their product. Distribution is defined as  the way in which something is shared out among a group or spread over an area. As for magazines, it refers to how the readers acquire their magazines. Most magazine are distributed through subscriptions, where users pay a fee to have the magazine sent to them a certain amount of times a year. Most magazines send out issues monthly, every two months, or only a few times a year. This accounts for more than 95% of sales for most magazines, such as Sports Illustrated and ESPN Magazine. Some magazines also have online issues. These online issues are either available for purchase or have limited editions online. Also, magazines may be sold in stands as well. These are sold to people who may buy a magazine just once in a while, but don't want to purchase a subscription. These are the different methods for distributions of magazines.

Sports Illustrated Kids is the same magazine franchise as Sports Illustrated, an American sports media magazine. Sports Illustrated Kids uses vocabulary based more off of younger kids and applies more humor to its magazine. The magazine's secondary purpose is to market sports to children. Monthly features include comics, humorous captions of athletics photos, child reporters, and player interviews. The magazine's recurring mascot  is  Buzz Beamer , a buzz-cut blond-haired Caucasian boy always in dark glasses.  He stars in most of the comics in which he plays a variety of sports and also appears in several flash cartoons on the official website. Buzz is created and drawn by award-winning cartoonist Bill Hinds  Other works have been published under the magazine title including video games, a television show, and books. The December edition of the magazine features the Sports Kid of the Year.  Each issue features a poster that can be torn out of the issue. The Sports Illustrated

This magazine issue features high school runner Katelyn Tuohy. Youth Runner Magazine promotes this issue using a a variety of different advertising techniques. Youth Runner Magazine is advertised in online websites and uses social media as well. Youth Runner Magazine is available for purchase online from websites such as Amazon. It is advertised throughout running websites such as Runner's World. This magazine appeals to younger runners because it focuses on competition at the high school level. Youth Runner Magazine also advertises through social media. This helps to reach their younger target audience as well. They advertise through Facebook, Instagram, etc. Advertising to the younger generation is best done through social media platforms such as these. These are the marketing techniques used to attract an audience of high school students.

The Super Bowl advertisers pay huge sums of money to have their advertisements on commercial breaks. In doing so, these companies must use effective advertising techniques to attract audiences. Some of the most memorable Super Bowl commercials of 2018 consist of Tide, the Doritos Blaze/MTN Dew Ice, and the Amazon Alexa.  The Tide commercial uses parodies to make viewers think it is an advertisement for a different product, but it always ends up being Tide. Parodies such as Old Spice, Mr. Clean, and others are used. The use of David Harbour, recognized by audience from the TV show Stranger Things, draws the attention of different audiences.  The Doritos Blaze and MTN Dew Ice commercial featured Morgan Freeman and Peter Dinklage. These actors wre lip syncing Busta Rhymes and Missy Elliot. This may target younger audiences and millenials, due to the music and actors. It also may be targeted towards younger audiences who more often eat and drink these products. Another very popular comme

On my TOC, I had to make some revisions with the fonts and coloring. Before, it was difficult to read the features because of the background of the runners. To make this easier to read I added a somewhat transparent background behind the features. I also changed the font and enlarged it. Making the text bolder help to read it as well. I changed the size of the font to a larger size at the top as well with the departments. Theses are the revisions I made to my TOC to make it easier to read and more eye catching.

One final revision I need to make on my magazine is changing the coloring of some words and fonts/ sizes. The fonts on parts of my TOC is difficult to read because of the coloring. The background is a mix of different colors so I need to find a way to make the words stand out. Changing the font may make the words easier to read as well. I will also move up the TOC title and Departments section. This is what my TOC currently looks like:

On my title page I moved the title "Runner Analyst" more towards the top of the page. This gave me more room to make the subheadings bigger. I changed the colors on the bottom of the cover page to orange and white, making it easier to read against the background. I also increased the font size by multiple sizes. Now the title is also moved more off of the runners neck, and on the top of the runner's head. The top picture shows before and the bottom picture is after the revision.

On the title page of my article, it is difficult to read some of the heading and subheadings. I also need to move up the magazine title towards the top of the page more, where it is off the runners neck and head. To make some of the headings easier to read, I may need to change the color and/or font. This is what my title page looks like before revisions:

After formatting my second page writing so it was justified, this is the result. Doing this made my article look more professional. Justifying it spreads out the words to reach both sides of the columns. This is the result:

One revision I need to make is formatting my main article I wrote. On the second page, I need to justify my font so that it looks professional. I already did this on the first page, but I need to format my writing the same way on my second page. This is what my second page looks like without formatting:

The audience of my magazine is high school runners as well as adults interested in competitive athletes going into college. It focuses on both genders. My magazine will cover readers throughout the United States. The income level will vary from high school students working part time, to adults that may have a full time job as a coach or trainer. The education level will also range, from a high school level to college level or further. VYPE High School Sports Magazine targets a similar audience, those interested in high school sports. Persuasive techniques they used consist of using f ull-color photos of high school athletes, unlike most black-and-white photos that are normally reserved for the inside or back pages of newspapers. VYPE High School Sports Magazine has taken full color, high-resolution photos of athletes, which fill their magazines. They market their product using online advertising.  Digital media is used with the distribution of this magazine. I would use digital media a

After reviewing my magazine with the teacher and class, I have changes that I will make to my magazine in the third quarter. One of the changes I have to make is to my flat plan. I have to fill in the rest of my flat plan where is says articles, and come up with title names. I also need to edit some coloring. On my table of contents it is hard to read some of the words. I might have to edit the background picture or the placement of the words to fix this as well. On the cover, some of the smaller sub titles are harder to read as well. In my article, mostly everything will stay the same. On the second page, I may have to format the words a little different. Also, I need to adjust the pictures. I need to make one of the pictures a main one. It should take up about a fourth of the page.

How does your product use or challenge conventions of your genre? My magazine is based off of the idea of high school athletes. Specifically, those who participate in cross country or track. Cross country and track season go back to back with each other, so coverage would be provided monthly. My magazine challenges a way in which sports magazines are usually done, because of who it focuses on. My articles are based around high school athletes. This will attract an audience of younger kids still in school, as well as coaches and others involved in the running business. The magazine may help to draw awareness to outstanding high school runners around the country. It will also update runners that may be competing against these athletes. Another feature of my magazine will provide helpful tips in all aspects of running. This may include shoes, what to eat and drink, and clothing. How does your product represent social groups or conventions? My magazine represents the social group of at

For my table of contents I named it the starting line. I set it up much like how Sports Illustrated sets up there magazines. I put the features at the bottom with the page number, title, and description. I did this so there is still attention on a background picture, while also showing the articles. I also put in a section called departments, which will have articles/columns that will be featured in every issue.

I took many pictures at meets, and selected the chosen ones for my magazine as seen fit. These are some other shots I took but were not put into the magazine.

The flat plan I created includes 90 pages. A little less than half of the pages are ads, as seen in an ordinary magazine. I filled in the articles from my table of contents and departments into the proper pages. I also added some articles I had not featured in the TOC. There are some spaces where I am unsure what articles will go there, so I named it Article. I placed the ads usually before and after articles, to catch the readers attention as they're flipping from one story to the next, or see it on a previous page.

Once I decided to write my article on Ben, I knew that for an interview it would be easiest to interview him after a practice. I came up with some questions I often hear runners talk about, as well as a few I have seen in other sports interviews. On Saturday December 16th, I interviewed Ben after an early morning practice. I wrote down the questions I had for him and wrote down his answers as he responded. Here is a list of the questions I asked Ben: How did you first get into running, at what age? How have you taken training more seriously since the beginning of your high school career? What effect did this have? What motivates you to run, especially long distance? What was the last race you did, and how did it go? How do you measure success as a runner? What do you find the most rewarding thing about running? Where do you look to go in the future as a runner? What's been the best memory you've made in your years running? What advice can you give for upcoming runne

While I do take pictures at all of the races, I had to keep in mind which locations may be the best to feature in my magazine. All cross country courses are different, making accessibility of seeing the course different as well. Some courses are easier to view runners and capture photos of them than others. I also kept in mind what types of shots I was taking, angles, and other key components. One of the places I found best for taking photos was a course we ran on twice this year, called Holloway. We ran both FL Runners and Regionals there, giving me two chances to capture pictures on this course. Every mile marker is accessible to viewers, which gave me three chances to take photos of our runners. I also took pictures at State, which was a highly anticipated race for Ben. The State course, that we also ran pre-State at, was also a great course for photos, especially with the scenery. Being able to capture him running downhill to the finish line was a great wide shot showing the last s

Scheduling photo shoots for my magazine had already been done previously. Cross country season ranges from around August to November. At each race, I took photos with my Nikon D 3400 of the boys varsity races and photographed individuals on our team. A large focus was on Ben, due to his number 1 spot on the team and often finishing within the top runners. Some of the shoots I focused specifically on Ben racing, such as FL Runners, Regionals, and State. Ben, as well as the rest of the team, know I take photos at all of the races, so scheduling the photo shoots wasn't a problem.